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Shift23

Bold the present · Strategy · 4–6 weeks

Product Health Program

A product, team and metrics diagnostic, with a prioritized action plan.

The Product Health Program is a diagnostic of product, team and metrics for companies with a live product. In 4 to 6 weeks, Shift23 shows where the team loses time and learning and delivers a prioritized action plan with clear decision criteria.

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Who it's for

For teams with a live product that ship a lot and learn too little.

It makes sense when

  • The team ships a lot, but the metrics that matter don't move.
  • The backlog grows faster than the decisions.
  • No one can say for sure which bets paid off.

What you get

  • Product Health Map

    A picture of product, team and metrics, with the friction points and what already works.

  • A prioritized experiment backlog

    The hypotheses with the most impact and the least cost to test first.

  • A roadmap with decision criteria

    What to do, in what order, and how to know it worked.

How it works

Duration: 4–6 weeks

  1. 01

    Immersion

    Interviews with the team and leaders, and a read of metrics, backlog and roadmap.

  2. 02

    Diagnostic

    We map where process, metrics and priorities hold learning back.

  3. 03

    Plan

    We prioritize actions and experiments and set the decision criteria with you.

Proof

Founder's track record

Led product teams of 3 to 8 people at PicPay, Frete.com, Nextel and moObie.

Frequently asked questions

How long does the Product Health Program take?

4 to 6 weeks, depending on the size of the product and the team. The first learnings show up in the first weeks, and the action plan closes the program.

What is the Product Health Map?

It's the program's core document: a map of product, team and metrics, with the friction points and the opportunities. The experiment backlog and the roadmap build on it.

Related services

Talk directly with Evandro.

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